Keeping It Hot: Social Media Strategies for Erotica Authors
By Tyra Burton & Jana Oliver
March 10th – 24th, 2016
LENGTH: 2 weeks
Passionate Ink is a special interest chapter in Romance Writers of America. Must be a member of RWA and PASSIONATE INK. This workshop is FREE for PI members.
Marketing erotica or erotic romance on social media can be a daunting task. Often you’re forced to walk a fine line between creatively engaging with your readers, violating terms of service or just being banned.
Tyra Burton, marketing professor at Kennesaw State University (Georgia), and bestselling author Jana Oliver, present a hands-on interactive workshop designed to help you target your audience and decide which social media platforms work best for your books. And… how to keep it sexy without getting into hot water.
The lessons will include:
– Introduction to Social Media
– Social Media Terms & Management Tools
– Security/Anonymity Issues & Troll Taming
– Facebook Strategies
– Twitter Techniques
– Instagram & Tumblr
– Websites & Pinterest
– Review & Wrap Up
Each lesson will also include a homework assignment designed to apply the appropriate tips and techniques to your individual situation.
ABOUT THE PRESENTERS:
A master at connecting people, Tyra leverages social media on various platforms to engage and network. She is a Senior Lecturer of marketing at Kennesaw State University, as well as the developer of the Continuing Education’s Social Media Certificate program. Combining her twenty years of higher education experience and fifteen years of utilizing social media, she creates innovative and informative workshops to help people increase engagement in social media.
Her first book, Socially Engaged: The Author’s Guide to Social Media, written with Jana Oliver, was published in October 2014. A native Georgian, she lives in Metro Atlanta with her husband and their three socially engaging fur babies. She is available for consulting, workshops and speaking engagements. Tyra can be found on the webs at http://www.tyraburton.com and on Twitter as @TyraAnneBurton.
An international bestseller and the recipient of over a dozen major awards, including the Maggie Award of Excellence, the Daphne du Maurier, National Readers Choice and the Prism Award, Jana Oliver’s vivid imagination is never at rest.
In her young adult Demon Trappers series, Riley Blackthorne, Atlanta’s first female trapper, takes on a host of Hellspawn and their diabolical masters. This award-winning series has spread across the globe, with editions in ten countries, including Russia, Taiwan, Germany, France and the United Kingdom. The latest in the series, MIND GAMES, was published last Halloween.
When not wandering around the Internet, blogging about social media, or researching urban myths, Jana lives in Atlanta with her very patient husband, and a growing collection of single malt Scotch. She can be found at http://www.JanaOliver.com and on Twitter as @crazyauthorgirl.
PI members, please visit the PI Workshops Forum for more information.
Join Passionate Ink to attend this workshop.
***Permission to forward granted and encouraged.***